Our Story
Built for every bear
The Wufurbear Story
Wufurbear was born out of a simple idea: the gay bear community deserves apparel that's as bold, warm, and unapologetic as the men who wear it. No watered-down graphics, no beige branding, no shrinking back.
We design every tee for the woofs, the cubs, the daddies, the otters-in-transition, and every furry man in between. Bear pride colors run through everything we make — from dripping paws to distressed "RAWR." stacks — because visibility is love and love is loud.
Every piece is printed on soft Airlume cotton, cut for a real bear body, and shipped from our Etsy workshop. Small drops. Big attitude.
WUFURBEAR is part of the Wooferitos® collection.
What We Stand For
Bear Pride, Always
Bear flag colors woven into every drop. Community first, always.
Loud & Proud
No subtle. Our graphics are made to be seen at the bar, the run, the campsite.
Built for Bears
Real fit, real fabric, real sizes. M through 2XL, with some shirt colors offering 3XL and 4XL because every body is bear enough.
Ready to rep?
Explore the full collection and find your growl.
Shop the Den